Kit / ConvertKit · Validation
Subscriber flow and reporting review
Tested opt-in behavior, sequence entry, subscriber movement, newsletter setup, and reporting before routine sends.
Flow validationCampaign reporting
Selected work · 2024–2026
Systems are easiest to trust when you can see how they work.
Explore case studies, process samples, and selected project work across email marketing, CRM, client delivery, courses, and recurring operations.
HTML email · Design & build
Six custom-coded email samples
Newsletters, product promotions, nurture content, a collection launch, and an event invitation—each available as a live HTML preview.
HTMLInline CSSResponsive layout
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Lovable · Supabase · Automation
One Login, Not Six
Consolidated a coaching business's disconnected client tools into one branded, secure portal with a coach dashboard.
6 tools → 1 portal91+ sessions indexed
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Kajabi · Website · Automation · Email
Front Page to Follow-Up
A coaching brand's public pages, offers, onboarding automations, and email campaigns connected end to end.
Custom pagesOffersEmail sequences
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Operations · Automation · Documentation
Behind the Workflow
Three real, redacted systems showing how I turn operational work into processes people can follow.
NotionKajabiGoHighLevelKit
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Email marketing · GoHighLevel
Recurring campaign operations
Campaign builds, audience validation, event emails, CTAs, scheduling, and QA for a 30K+ contact platform.
30K+ contacts4–5 campaigns/week
Read case study →Kajabi · Audit
Multi-account migration strategy
Contact overlap, offers, subscriber status, triggers, eligibility, and migration risk mapped before changes.
Data auditRisk reduction
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Notion · Calendly
Client onboarding system
A clear client journey for intake, scheduling, program resources, progress, and repeatable next steps.
10+ hours saved/weekRedacted sample
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Podcast · SOP
Weekly publishing and communication
One recurring workflow connecting guests, calendars, production, approvals, assets, and go-live communication.
RiversideKitSOP
Read case study →ActiveCampaign · Kajabi
Nurture and offer sequences
Built multi-email sequences with tags, timing, exclusions, links, fallbacks, and checks for current and former clients.
SegmentationAutomationQA
Canva · Digital product
Soul-Led Ritual Kit
A printable lunar planner and ritual journal created for reflective, independent business owners.
15 pagesProduct design
View product →Kajabi · Thinkific
Course and digital program operations
Lesson structure, audio and video preparation, uploads, supporting resources, thumbnails, and student experience checks.
Course buildMember experience
Google Workspace · Notion
Operations trackers and documentation
Master task lists, client dashboards, status trackers, QA logs, and SOPs that make recurring work visible.
Async clarityDocumentation
Confidentiality matters. These summaries show the scope, process, and selected outcomes without publishing client names, subscriber data, revenue, private links, or identifying platform details.
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